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AWSCertificationsInfographic

Infographic – AWS Services and its purpose

by anshuman@thinkcerti.com
written by anshuman@thinkcerti.com

AWS offers multiple services to meet the varying computing needs of different Organizations. Over the last few years, AWS services have shown exponential growth. From just being providers of computing infrastructure and storage, AWS has added multiple specialty microservices.

With the Digital wave that has caught up, every organization has been undergoing Digital Transformation and AWS seems to be at the thick of things. AWS service names though seemingly very simple might get confusing and the dashboard, although it has been designed very carefully, can get difficult to navigate because of the sea of services. This could be confusing for an aspiring AWS expert or for seasoned AWS users. To avoid this confusion, we have created this infographic of AWS services and its purpose. We have also mentioned the significance and characteristics of the services where ever applicable.

We want to believe that this infographic helps you guys in being successful as an AWS expert.

aws services

Check out the other skills apart from AWS that are required to build a Career in Cloud Computing.

You could also check the various training and certification path on AWS.

Happy Learning!

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AWS Certification path
AWSCertificationsTips

AWS Training and Certification Paths

by anshuman@thinkcerti.com
written by anshuman@thinkcerti.com

AWS and Cloud

The rapid uptake of Industry 4.0 has meant that every organization is looking up to undertake a digital transformation project. Both of these developments have necessitated that the workforce becomes proficient in cloud technologies. The digital wave has been sweeping over each and every sector, be it power, agriculture, automotive, etc. Out of the many cloud service providers, Amazon with its AWS( Amazon Web services) seems to be the market leader with more than 33% of the market share. 

AWS provides many career paths and assists in knowledge development via certification exams. Here is a list of various career paths and their respective certifications.

Check Out the Top skills required for building Career in Cloud computing

AWS certifications are split into the following role-based paths

Interested in AWS Certification Costs? Check this out

Cloud Practitioner

This is the base for all certifications and helps get acquainted with cloud fundamentals and best practices.

This the most basic certification available and is intended for individuals who are looking to build and validate an overall understanding of the AWS cloud. This is targeted as an entry-level certification for all others and is intended for managerial, technical, sales or financial roles who want to work with AWS cloud. 

Certification Available: 

AWS Certified Cloud Practitioner

Checkout a brilliant infographic of AWS services

AWS Fundamentals: Migrating to the Cloud

Architect

The focus here is to learn how to design highly available systems. 

Intended for a career in solution architecting. For people who want to build and design applications and systems on AWS. This is intended for slightly experienced Solution Architects and Solution design engineers who have a deep understanding of business and applications. The focus of the course is around understanding AWS in a slightly more technical perspective. 

Certification Available:

AWS Certified Solutions Architect – Associate

AWS Certified Solutions Architect – Professional

Developer

This focuses on an application developer to learn how to develop applications for the cloud-based on the vast expanse of services that AWS provides. There are many microservices provided that make applications scalable and highly available. You might also want to explore serverless architecture with AWS Lambda.

Certification Available:

AWS Certified Developer – Associate
Courses to learn AWS and Cloud computing in Pune

DevOps Engineer

This focuses on learning how to deploy and manage DevOps systems using AWS services.

This is intended for individuals who want to learn how to use the most common DevOps patterns to develop, deploy and maintain applications on AWS using AWS infrastructure. 

DevOps has been the in thing with organizations moving to rapid deployment and scalability of applications. 

Certification Available:

AWS Certified Developer – Associate and then AWS Certified DevOps Engineer- Professional 

Or

AWS Certified SysOps Administrator – Associate

Operations

This one focuses on learning to automate applications, networks, and systems.

Intended for System Engineers, SysOps administrators or those who are looking to automate deployment environments with DevOps. 

Certification Available:

AWS Certified SysOps Administrator – Associate

aws certification path
Source aws.amazon.com

Specialty Path

Advanced Networking

With organizations moving from an on-premise architecture to either a cloud-only or a hybrid architecture, demand for network professionals with cloud expertise is growing. If you are a networking professional looking to gain AWS expertise and expand your knowledge base then AWS provides its Advanced Networking Training and certification path. 

Check out these jobs in AWS

The training track covers network components, network impact on infrastructure performance, security, availability, and integration with AWS services. 

Certification Available:

AWS Certified Advanced Networking – Speciality

Big Data

AWS has multiple services offering around Big data and analytics, right from collecting the data to warehousing and analytics. Because of this, there is a specialty certification around this topic. 

If you are a big data and data analytics engineer or manager then this path is for you. 

Certification Available:

AWS Certified Big Data – Speciality

Security

Security in the cloud is one of the most sought after skills. With more systems going digital, security professionals are seeing increasing demand. The security specialty certification is meant for those professionals who are AWS solutions Architect certified and have a sound experience of architecting solutions and applications on AWS.

Certification Available:

AWS Certified Security- Speciality

Machine Learning

AWS offers multiple services for machine learning. The best of data science and machine learning tools can be deployed on AWS infrastructure on the cloud. AWS has multiple tracks for Machine learning

Business Decision Maker

Data Scientist

Developer

Data Platform Engineer

All these are recommended after a sound working knowledge of Data Science, Machine learning and AWS platform.

Certification Available:

AWS Certified Machine Learning – Speciality

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Certification Digital Marketing
Certifications

Why Should you get a certificate in Digital Marketing?

by anshuman@thinkcerti.com
written by anshuman@thinkcerti.com

Why Should you get a certificate in Digital Marketing?

Digital Marketing seems to be in boom and so are the training institutes providing Digital Marketing Training. A lot of you might be really scratching your head as to what Digital Marketing is and why should you learn it.
Online Marketing

What is Marketing

People, specially freshers and young graduates often confuse Sales with Marketing. This is the prime reason that young graduates refrain from joining marketing jobs. Sales is a subset of marketing. Philip Kotler defined marketing as four P’s
Marketing strategies about 4 P's

  • Product

The job of marketing team starts with doing marketing research and figuring out what product or service can sell and would be in demand.

  • Place

The place part helps in defining the target market area and the target customer.

  • Price

This is a part where the marketing team works to define the price the product and service would be offered at. For example you have 4 Lakh cars in the market as well as cars that cost 4 crores. It is the job of the marketing team to define the price point according to the product and place.

  • Promotion

The last part of the whole marketing game is to promote the product and service and reach out to maximum part of the target market. This might include PR work, newspaper articles, online content, hoardings, TV and Radio ads etc.

Sales and Marketing

Marketing is the process of generating leads. Sales is the process of closing the leads and getting the money in.
Sales and Marketing

What is Digital Marketing

Digital Marketing is the process of marketing a product/ service/ business using online channels.
The channels can be broadly classified as
1. Website
2. Social Media like Facebook, Twitter, Instagram
Social Media Marketing
3. PPC ads on Google Adwords
4. Email Marketing
5. Content and Inbound Marketing
Please remember Digital Marketing or for that matter marketing in general is not just about running advertisements. There is a lot more that goes into marketing.

Why is the world moving away from Traditional Marketing

Digital Marketing
As of the third quarter of 2017, Facebook had 2.07 billion monthly active users says a statistia report. There are more than 420 million mobile internet users in India.
Digital Marketing offers what other channels do not offer. Customer engagement and interaction. NO TV, Newspaper, Radio etc channel can provide the user engagement that online Digital marketing channels can offer.

  1. One can tag, share and like on social media
  2. You can create interactive and focused campaigns to target specific customers

Digital Marketing is also very cost effective. An ad on TV would cost you around 1 cr plus however you can reach the same audience size in a couple of lakhs using Facebook.
You can also segment and target niche audience with your promotions online.

What career options do I have

Digital marketing is a great and high paying career. Here are a few job roles in which you can get a job in

  1. SEO Analyst (Search Engine Optimization)
  2. SEM Lead (Google Adwords)
  3. Social Media Manager
  4. Content Writer
  5. Digital Marketeer

How much can I earn

Digital Marketing freshers can earn between 2 lakhs to 5 lakhs. Experienced candidates can look at 10-20 lakhs per annum.

Where can I learn Digital Marketing in Pune

1> Semat Excellence Center
2> Edupristine
3> Delhi school of Internet Marketing

Want to check out more institutes? Click here

Digital career path infographic

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