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What is Cyber Security and why companies are investing in it?

by anshuman@thinkcerti.com

Business need

Thanks to technology, the business landscape is changing at a very rapid pace. And in order to keep with the change, businesses are undergoing digital transformation. This is applicable even for traditional family-run businesses.

Irrespective of the size & category of the business, organizations are making use of technology (as enablers) for customer acquisition and for streamlining communication with their customers.

Cyber Attacks – Growing challenge in a digitally connected world

‘Opportunity’ & ‘Challenges’ are two sides of the same coin and there are numerous challenges that come with wide-spread adoption of technology.

One such challenge is dealing with the rising threat of cybercrime.

As per a report, the cyber-crime damages would cost the world $6 trillion by 2021, up from $3 trillion in 2015.

Whenever there is an instance of data breach/security breach/information theft/any other security violation, etc.; there is a short-term/mid-term impact on the earnings and a long-term impact on the trust factor associated with the brand.

Cyber security attack is not limited to big businesses but it can also happen to small & medium sized businesses.

Businesses are investing heavily on safeguarding their networks, data, and other virtual assets from malicious attacks.

As cyber security is no longer optional for businesses, there is a growing demand for skilled workforce in Cyber security, Web Testing, Penetration testing, etc.

There is a huge shortage of talented security professionals in India and the demand for cyber security experts is increasing with each passing day due to the rise of internet penetration and growing customer awareness on cyber security.

Hence, there is an urgent need to fill this demand-supply gap.  

In further blogs, we will have a detailed look at how job aspirants (freshman & experienced) can tap into this opportunity as it is a win-win situation for candidates & enterprises.I

Image courtesy : Image by Darwin Laganzon from Pixabay

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